Business Development
Maturity Assessment

Define it then align it: Get a roadmap of
where your firm is headed


Are you on the right path? Let’s make sure.

After working with 75% of the Am Law 100 firms and 74% of the Global 100 firms for over 20 years, we found that firms often try to make too big of a leap, too quickly.

How you operate and grow your firm’s business is up to you. But your path to success still requires analysis, correction, adjustment, and assessment. To build a path to greater maturity to help you reach your business goals, you first need to measure and understand where your firm stands now.

The LexisNexis® InterAction® Business Development (BD) Maturity Assessment can help you improve your business development outcomes. After participating in the assessment, you’ll have a roadmap that guides you through making necessary changes, defining processes, and aligning strategies to transform your business.

Find out your firm’s BD maturity level.

The LexisNexis® Business Development (BD) Maturity Model is a business development model that allows your organization to have its methods and processes evaluated according to defined best practices against a clear set of external benchmarks.

The Maturity Model benchmarks are categorized into:


Leadership, staff, culture


Methodology, policies,


Skills, coaching,


Targeting, qualifying, strategy

Oversight & Accountability

Goals, KPIs, tracking

Relationship & Client Experience

Process, outcomes, client satisfaction

Analytics & Intelligence

Benchmarking, effectiveness, insights

Designed to help assess where you are and to help you create a roadmap to build a plan for how you improve and move the firm forward, the proprietary Maturity Model of LexisNexis provides valuable guidance on how to use tools, technology, and create processes proven to work.


What the data tells us: BD Maturity Assessment results to December 2021


Would you like to improve your firm’s Business Development Strategy?


A complimentary custom BD Maturity Report is available for your firm now.

Align your firm’s strategy to the desired business outcomes. Determine where you need to further define your processes. Take the BD Maturity Assessment to find out where your firm stands so you can determine what steps to take next.

Explore these benefits of taking the assessment now:

Maturity Level – You’ll receive an accurately measured maturity level, complete with recommendations for improvement.
Benchmarking – With independent benchmarks, your organization can compare its maturity level with other organizations or parts of your own organization.
Consistency – The questions and scoring matrix are developed by trusted advisors with years of sector experience.