Learn WHAT Business Development Efforts are Successful, WHY, and HOW to Replicate it

According to InterAction’s 2017 Law Firm Marketing and Business Development Survey, only 16% of attorneys have dashboards that show the health of their pipeline, who they should contact, relationship risks, and BD activities. Stay one step ahead with InterAction® Business Edge. See which opportunities you win and which ones you lose (and to whom), broken down by practice group, origination source, or other criteria important to you.


Randy Pulley, Director of Business Development at Kilpatrick Townsend & Stockton, now has the insight he needs. “Business Edge helps team members follow pursuits all the way through a client decision.” Mr. Pulley is better equipped to report to the leadership team about the firm’s progress. “I can explain to our leadership where the wins are, where the losses are, and where there are obstacles.”

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Make smarter decisions backed by data, including how to best utilize your resources. Be strategic in your business development objectives, instead of reactive. Leverage a secure, SaaS cloud solution that integrates with InterAction CRM. Collaborate with your team(s) at any time, no matter where they – or you – are.

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Ready to talk about taking your business development to the next level?

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  • How should I use limited funds for maximum ROI next quarter?

  • Which M&A attorneys have the bandwidth for additional BD activities?

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